It is very crucial to have a long and rewarding opt-in list. Without it, I bet not even a single marketer can survive in the field of internet marketing. ‘Make an opt-in list’, this sentence is easier said than done. Actually, it takes me around 2 months to make a list of just 50 subscribers. But after that my list grew faster, larger, and more fruitful than ever. So, want to know how I did it without having to go through the struggle, tension and confusion that I underwent. Just keep on reading… Below are the three strategies to build a long and profitable opt-in list: 1. Build your relationship with your customers. But even before this, establish yourself as a professional in the area that your products are all about. Suppose you are working in the niche of internet marketing then to set up yourself as an expert and knowledgeable person in this very field, write articles about this field and also about your products then submit them to different article directories so that people know you and your work. Join forums and know about the interests and queries of the possible customers. Give them your expert opinions. In this way you are building confidence with your list or subscribers and they become your friend. Always remembers, friends are good customers. Put your link in each of your article and suggestion. In this way, you will be able to make a long and high quality opt-in list. One more thing, people would not buy from you just because of your few advices and recommendations so try to be seen on the article directories and forums to build relationship with your email list. 2. Just do some analysis and find those products and services which people are already curious in. You can do so by attending forums. After that gain knowledge about your products and services so that you are able to promote them in a best possible way. It is always good to choose those products and services which attract you because if you do so then you would be able to use and focus your energy to promote them. We all know we should do that task which appeals us rather than that which bores us. 3. Make other opt-in list users your friend. Again the simplest way to do so is to become a member of forums. There you can make many friends. Those who are experienced in the field of making and managing opt-in list will prove to be very helpful to you. Experience is the best trainer. Learn from their knowledge. They are specialist in this business. However, different things happen to different people. You can say different people deal with different circumstances yet the general concept is same. They would tell you what to do and what not to do. In this way you would be able to make your opt-in list from nothing. You would also gain knowledge about how to handle them? How to maintain their quality? And how you can convert more and more prospects into customers? Hope this helps!